Customer Service Essay - 1495 Words

Customer Service When assessing the quality of customer service, there are many methods of gaining information, it is said by Mclean-conner (2006) that generally a combination of different methods will provide the best knowledge of your customers. Transactional Survey Mclean-conner(2006) states that a transactional survey is only a survey of the customers that have been in recent contact with the company. These are said to run for no longer than a week at a time and should last around 15mins. These surveys†¦show more content†¦In the past companies have used a series of focus groups to test new ideas out on the customers and listen to what they would like from the company. By the last focus group the feedback from customers is positive and the company feel like they have done a good job. Customer meetings Mclean-conner (2006) says companies meet customers in various different ways ranging from individual meetings to group meeting in communities. The knowledge gained from these meetings is valuable in understanding and appreciating the issues customers may have about the company. When having individual meetings it is usually either to respond to a customers issue or to provide the company with updates on their initiatives. A disadvantage of this is the feedback from the meeting is only communicated to the employee and not the rest of the company who might benefit from it. It is also not used as data to learn about customer trends. A way to deal with this problem would be to hold regular staff meetings or have quick feedback sessions to find out what there hearing from the customers. Broad based customer satisfaction tracking studies Mclean-conner (2006) says companies use broad based customer satisfaction tracking studies to monitor there customers perceptions and progress inShow MoreRelatedCustomer Service2488 Words   |  10 PagesCustomer Service Research Paper Before I get into further analysis of my own personal experience, I am going to explain about different characteristics that are involved in customer service. Most businesses will tell you that quality customer service is the keystone to success. An essential component of outstanding customer service is the possession of a great staff. Larger companies may be weighed down by employee handbooks that specify the customer service guidelines. Independent, smaller businessesRead MoreCustomer Service2541 Words   |  11 Pagesï » ¿Customer Service at Datatronics Datatronics is an organization that serves their customers with Enterprise Resource Planning integrated solutions. Their growth is mainly attributed to acquisitions of smaller competitors. E-Z RP was such a company that despite its inferior size compared to Datatronics was able to succeed and outperform Datatronics on grounds of customer service and customer satisfaction. Datatronics recognized the fact and acquired E-Z RP with the aim to improve in that respectiveRead MoreCustomer Service Services And The Service Sector2162 Words   |  9 PagesSince+ the global economy embraced customer service, issues regarding levels of customer service have become more prominent in service organisations. Even now there are organisational managers with no training or knowledge of how organisations in the service sector require a high level of customer service. This is ignorance of the fact good customer service can create a competitive advantage; increase profit; efficiency; and increase staff a nd customer retention and satisfaction. Based on comprehensiveRead MoreCustomer Service And An Organization1445 Words   |  6 Pagescontinuously fail in customer service satisfaction for many reasons. As service failures are inevitable, it is important for companies, especially small businesses, to capitalize on learning the importance of reducing service failure. Just as the seed is the core of the fruit, customer service is the core of an organization; its meaning is the primary function for organizations to retain business and discover new ventures. Customer service is the primary source of business-to-customer communication andRead MoreCustomer Service Essay641 Words   |  3 Pagesto communicate with customers to identify and agree on product/ service specifications. It is crucial to be aware that customer expectations and needs will change from time to time and will be affected by market trends, fashions and changes in external environments. This means the business plans need to be adapted to changing needs of customers and is important that organisations communicate with its customers. Profiling is a method to understand the needs of the customers. Profiling enables organisationsRead MoreThe Etiquette Of Customer Service1601 Words   |  7 PagesThe Etiquette of Customer Service – Instructional Guide Overview Objective Key points How to say â€Å"I’m sorry† without apologizing in customer service? There are justifiable situations that require customer service representatives to say â€Å"I’m sorry† without apologizing. Situations include: a plan benefit that is not covered, denial of a pre-authorization, or an appeal denial. Session#1 I’m Sorry When this occurs, there are phrasesRead MoreCustomer Service Representatives1622 Words   |  7 PagesZappos. This is followed by a hierarchal ranking of the four major presenting problems for the company, which are: maintaining the â€Å"wow† image without overspending, inventory management/distribution problems, transportation efficiency problems and customer behavior problems. Each of these problems is addressed in more detail in the discussion section and the recommendations section at the end of the analysis. Prior to the conclusion and recommendations section, a list of possible strategic alternativesRead MoreCustomer Service At The Restaurant2103 Words   |  9 Pages†¢ Execute exceptional outstanding customer service by recruiting, leading and developing people and planning, organising, directing, controlling and evaluating all the operations of the restaurant to build sales and control costs to deliver optimum business results for the restaurant †¢ Understand, enforce and train Crew and Managers on all appropriate policies, award minimums, security and safety procedures. †¢ Modifying the operational procedures as per the requirement of the profitability of theRead MoreCustomer Service1186 Words   |  5 Pagessome companies aim to look after their customers well, ensuring that the customer is at the heart of their business and everything they do. In marketing terms this is called being customer focused. It is important to realise that customers can take their business anywhere they want to and if they are not satisfied they will take their business elsewhere. Therefore, it is very important to understand who our customers are, their expectations of the service they experience and how that effects futureRead MoreEssay on Customer Service1144 Words   |  5 PagesSection 1 – Understand the factors that affect an organisation and the customer service role 1. Complete the table below with a description of the products and services for at least two commercial organisations, public organisations and third sector organisations. Please ensure you provide a description for each organisation, rather than a list. Organisation type Name of organisation Description of products and services Commercial organisation Commercial organisation